Get Found: SEO & AEO Basics

Search has changed. People still Google, but they're also asking ChatGPT and Claude to tell them who to hire. If you're not showing up in those answers, you're not in the running. This class covers how to get found in both traditional SEO and the newer world of AEO (answer engine optimization).

Here's how we'll spend our time:

Learn (30 min): The basics of how SEO works and how AI answer engines decide whose business shows up when someone asks a question.

Audit (30 min): You'll learn how to audit your own site and content to see where you stand today. You'll find what's working, what's missing, and understand why you're not showing up.

Plan (30 min): We'll create a clear, prioritized plan for the next three months covering how to optimize what you currently have and what to write next.